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Help Choose the Logo for 125th Anniversary of the Statue of Liberty

Published Date

July 5, 2011

NPS photo.

Statue of Liberty National Monument will celebrate 125 years of "Liberty Enlightening the World" beginning October 28, 2011. You're invited to cast a vote to select a logo for the occasion from ten finalists.

The Statue of Liberty was presented to the United States by the people of France on October 28, 1886, as an expression of their friendship and regard for the nation's founding principles. Conceived by Frederic Auguste Bartholdi and officially titled "Liberty Enlightening the World," the sculpture has become an internationally recognized symbol of American liberty and contempt for tyranny.

To commemorate this historic event, the National Park Service has launched "Liberty's 125th Anniversary Logo Contest," and the public is invited to help pick the winning
design. The logo will be used during a year-long celebration who theme is "Honor History, Envision the Future."  

The ten logos in the contest are the result of a collaborative effort between the park and New Jersey City University. "The logos were created by students of the University's various communication design classes and show the creativity and talent that NJCU has to offer," said Statue of Liberty National Monument Superintendent David Luchsinger. "We are delighted to showcase their artwork in this contest and look forward to seeing which logo the public likes best."

You can view the final artwork and vote for your favorite at this link.

Online voting will run from July 4 to July 18. The NPS is promoting the contest on its website as well as on Facebook, Twitter and Flickr. "We are asking the public to spread the word about the contest by sharing the link to the logos with friends by using their favorite social media sites," added Luchsinger. "Good old fashioned word of mouth about the contest wouldn't hurt either, so phone a friend!"

The winning logo will be used on commemorative banners, pins and posters, as well as on the park's web and social media sites for a full year, beginning October 28.

The Statue's original torch was the first part constructed in 1876. In 1984 it was replaced by a new copper torch covered in 24K gold leaf which is lighted by floodlight at night. The original torch is currently located in the lobby of the monument.

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Comments

I'd say it's a bad idea to have students create a mark this important. Perhaps someone with a bit more experience should lead the charge and let the students hone their skills a bit more before tackling something this big. Bad idea all around. So yes, ditto to the above comments.


I guess that what were the choices is really what the young people themselves are expressing about the Iconic Statue.  That itself may be something that the educators should concern themselves.  Might be difficult but it's something that transcends the decades (even the 60's:) when we get right down to the nitty gritty and what we are REALLY about:). Certainly no disrespect for the students but a window into their thoughts.


My, looks like the logos are batting 0 for 10 so far.

Maybe this is a good time to clarify for some of our readers that neither the Traveler nor any of our volunteer writers have any official connection with the National Park Service, so we aren't the decision-makers on park issues :-)

 If you're really concerned with the quality of the logos, you'll find contact information for the park at this link.


Sometimes even the professionals can make bad designs.  Remember the recent change to the GAP logo that was lasted only a short time due to public reaction.  I always thought the Lucent logo looked like a coffee cup stain on a piece of paper.


Sadly, not one of the logos presented is satisfactory. I hope you will go back to the drawing board. 


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