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UPDATE | Yellowstone Forever Shutters Institute, Financial Position Described As Unsustainable

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Published Date

June 6, 2020
The Yellowstone Forever organization was in dire financial straits before the coronavirus pandemic struck/NPS file, Jacob W. Frank

The Yellowstone Forever organization was in dire financial straits before the coronavirus pandemic struck/NPS file, Jacob W. Frank

Editor's note: This updates the article with a statement Yellowstone Forever posted on its webpage.

Yellowstone Forever, which has struggled financially since 2016 when it was formed by the merger of the Yellowstone Foundation and the Yellowstone Association, has been further impacted by the coronavirus pandemic and might not survive without significant reductions in its financial burden, Yellowstone National Park Superintendent Cam Sholly said Saturday.

The superintendent's comments came in the wake of the nonprofit's move Friday to lay off most of the staff of the Yellowstone Institute, and several months after a financial audit of the organization prompted concerns that "there is substantial doubt about the ability of Yellowstone Forever to continue as a going concern."

There was chatter circulating on social media channels Friday and Saturday that the nonprofit's board of directors had decided to permanently shut down the Institute, though Sholly told Traveler "we will get the Institute back on line." That said, the superintendent expressed serious concerns about Yellowstone Forever's stability.

"YF is at a point where if they do not take major actions to reduce their financial obligations, they will not survive," he wrote in an email. "They were in very bad shape due to a range of poor decisions made post merger - 2017/2018, and while we thought they were on a better track this past year, they were still very fragile when COVID hit its major revenue sources.

"Right now, they have really no cash reserves, they've accumulated massive debt once again; like many non-profits, their philanthropy is down substantially, and their costs are far exceeding their revenues," added Sholly. "The board needs to make major adjustments, which are happening."

While Yellowstone Forever's communications director, Christine Gianas Weinheimer, did not return a phone call inquiring about the status of the Institute, later Saturday a post on Yellowstone Forever's webpage said the Institute's programs would not return this year and probably not next year as the organization restructures "to ensure the long-term viability of our nonprofit organization so that we can maintain the trust and support of our many supporters and donors."

The statement, which was not signed, said the nonprofit has suffered financially from the coronavirus pandemic. Going forward, unidentified Yellowstone Forever officials said that with a "new, leaner structure, YF will be focused on projects designed to raise money for direct contribution to the park." Not mentioned was whether the organization would also focus on public education in the park, which was the hallmark of the Yellowstone Institute.

The statement also referred to unspecified layoffs of full-time staff. "Without taking both of these steps, YF could not survive," it said.

Yellowstone Forever's accountants, Anderson Zurmuehlen & Co. of Bozeman, Montana, had cited concerns about the organization's financial stability in their latest review of the financials, which covered Fiscal 2019.

In that financial review, dated February 17, 2020, the Yellowstone Forever board stated that "the Organization is working to reduce operating expenses based on its recovery plan, which was implemented in fiscal year 2020. The goal is to create efficiencies, reduce redundancies, and review vendor contracts for potential savings."

That statement, which did not include the Recovery Plan, also noted that Yellowstone Forever has two lines of credit totaling $6.5 million, with $3.7 million available as of February 28, 2019, that it could fall back on "in the event of an anticipated liqudity need."

While the coronavirus pandemic has greatly impacted the nonprofit, which operates bookstores inside the park, runs educational programs through the Institute, and raises millions of dollars for a wide variety of programs ranging from wolf studies and fisheries restoration to the Yellowstone Youth Conservation Corps, its financial problems predate the pandemic.

Philanthropic donations to Yellowstone Forever dropped by nearly $400,000 from Fiscal 2018 ($11,435,957) to Fiscal 2019 ($11,053,687). The cost to operate a dozen stores in the park was $3.3 million for the fiscal year that ended in February 2019, while the stores "generated $2,730,222 in net sales revenues and $782,728 in supporter contributions."

Operating the Institute cost $2,784,156 during the fiscal year, while revenues (educational tuition, fees, donations, and endowment proceeds) generated $2,178,063. Still, those revenues reflected a nearly $160,000 increase from Fiscal 2018, and participation was up to 7,897 from 6,130 the previous year. Overall, the documents said, "the Yellowstone Forever Institute had a record year" in fiscal 2019.

Since Yellowstone Forever's fiscal years end in February, the Fiscal 2019 financials actually reflect calendar year 2018 business and don't indicate how things went last year for the organization. 

The Institute, which was the face of the Yellowstone Association, had been idled this summer due to the coronavirus pandemic, and on Friday the Institute's staff was either laid off or fired, according to some on the staff. Permanently shuttering it would represent a colossal failure of the 2016 merger. At the time, Heather White, who was Yellowstone Forever's first CEO, heralded the combined resources of the foundation and the association, stating that the new entity would "become a national model for public-private partnerships to protect and support the park."

"We will combine the outstanding history of educational programs, products, and services of the Yellowstone Association and the legacy of critical fundraising support from the Yellowstone Park Foundation into a dynamic, unified education and fundraising partner for Yellowstone and its splendor," White said in October 2016.

White's tenure raised questions about whether top staff was being paid too much. When she left the organization in June 2019 she was being paid $303,192 in salary and benefits. Just days before she left, the organization offered large discounts on summer programs in the park just weeks after reportedly laying off some staff.

According to the organization's FY2019 990, its overall salaries jumped nearly $1 million from 2018 to 2019, from $6.4 million to $7.3 million at the same time that revenues were dropping. It's seven top staff combined received $1.19 million in salaries during that period, which ended with Yellowstone Forever showing a $3.8 million deficit for the year. Overall, however, the financial document showed Yellowstone Forever ended the fiscal year with $14.6 million in assets.

Sholly described the Institute's status as one of an organization on hiatus, not out of business.

"The Institute has been an incredible partner over the past decades. It is filled with professionals who are very passionate about Yellowstone and have dedicated a tremendous amount to providing world-class education for Yellowstone's visitors," he said. "Year-to-year, the Institute is a revenue-neutral program, under normal conditions. Unfortunately, due to COVID, the Institute would not have done much programming this year, and even if they could have ultimately, it would likely have operated at a deficit. If YF was stronger financially, that wouldn't be as big of a problem. That is not the case.

"... We will figure out the Institute and the best path to pursue moving forward."

Through the years the institute has offered year-round programs, ranging from a day to a number of days in length, in the national park. Founded in 1976, the Institute's programs revolved around Yellowstone’s plants, animals, geology and history. In 2010 it opened its Yellowstone Overlook Field Campus near Gardiner, Montana; prior to that acquisition the Buffalo Ranch in Yellowstone's Lamar Valley was the base camp for many of the institute's field programs.

There was a lobby effort in support of the Yellowstone Institute launched on Facebook.

There was a lobbying effort in support of the Yellowstone Institute launched on Facebook.

The Institute's operations have been well-loved and developed a dedicated corps of participants and supporters. In light of the layoffs Friday, concerns that the Institute possibly would be mothballed prompted harsh criticisms of Yellowstone Forever's board.

"So disheartening to see the Institute is no longer. This is the worst mistake YF could have made," wrote Mikayla Bell on Yellowstone Forever's Facebook page. "Shame on the board members. This is going to be a mistake YF will not heal from."

Added Kathy Haines, "Don’t waste my time asking for money until you get rid of the current board."

In an open letter to Sholly posted on Facebook, Carolyn Harwood Bulin, who worked as program manager for Yellowstone Forever, said discarding the Institute would be a tremendous mistake that would greatly impact fundraising for Yellowstone Forever.

"Donors want to support education in addition to the dozens of other projects for which we raise funds. Donors have been skeptical for years about the merger, and if the Institute is dissolved under the guise of COVID-19 impacts, legions of supporters will know the truth," she wrote. "Yellowstone Forever’s reputation will not recover again, and there will be dire impacts on project funding for the park. If our philanthropy team is struggling to raise money now, how are they supposed to do so in the face of such additional adversity?"

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Yellowstone Forever (YF) was formed through an unfriendly merger of a slick recently formed fundraising group, the Yellowstone Park Foundation, with the Yellowstone Association, a genuine conservation group that had been operating on behalf of Yellowstone National Park since 1933, 87 years.  YF started operating as a separate entity in the fall of 2016, just as the current federal administration was coming into power.  Through this merger, this new group gained control of the visitors center bookstores in Yellowstone and the Yellowstone Institute, which the old Yellowstone Asssociation had been successfully running for nearly 45 years, and, just like we heard from the current adminstration that came in at pretty much the same time, the merger was accompanied by much ballyhoo about how the new group and the new Board of Directors would bring a higher level of business, retail, and fundraising expertise to everything previously operated by the old Yellowstone Asssociation.  Only it seems, in hindsight, that all of that ballyhoo wasn't true.  After all, while YF has wrecked itself after less than four years, the old Yellowstone Asssociation had been successful since 1933 and operated the Yellowstone Institute successfully and without the need to shut down  ...for nearly 45 years.

Which raises the question of whether that merger might have been less of a merger than a hostile takeover with malicious intentions from the first.  Why do I say that?  Well, according to the annual Form 990s that YF has had to file with the IRS, the old Yellowstone Asssociation carried a net assets balance of over $13 million into the merger while the Yellowstone Park Foundation, with its superior business acumen, contributed less than half that amount for a total YF starting net assets balance of roughly $20.2 million, again according to IRS filings.  However, by February of 2019, less than three years after the merger and the date of most recent available information, the newly merged nonprofit's net assets had plummeted to less than $15 million under YF's management and overseen by YF's Board of Directors; that's over $5 million gone in less than three years.  In business, we might call that a hostile takeover followed by a corporate raid; only in this case, the stockholders are the American public and the squandered assets represent well intended public donations.  At the rate the assets of the old Yellowstone Association are being drained, it almost looks like bankrupting this influential conservation nonprofit was the intention from the very beginning.  Did I mention that most of this happened while Cam Sholly was the park superintendent that the current administration named to replace Dan Wenk?

So, what's going to happen now?  Well, based on the current administration's tendency to support commercialization of the parks, this might be a potential opening to replace a nonprofit dedicated to serious conservation education with a concessionaire operation dedicated to the celebration of free enterprise and lots of fun entertainment.  The two primary concessionaires on the scene are Xanterra and Delaware North; care to place any bets?


Will all of Yellowstone be open in the fall? Sep 2020


I enjoyed my buffalo ranch classes back in the 1980's. The rustic (no linen service, and leave it clean like you found it) rough rider cabins, the community (non-catered) kitchen, ground truth experts disseminating knowledge not alternative facts, all at a reasonable cost. Visionary superintendent Barbee was very accessible. TW Services at Roosevelt Lodge seemed like a seasonal family. The trumped up slickness of their recent offerings turned me off while evaluating my reunion return in 2018. I opted for a self-guided expedition, to great delight and economy.

Once again, a cash cow is being slaughtered to fund the short term gain of the fascist few; including the narcissistic corporate executives and the trumpf toadies in government. Mr Plough, I wouldnt rule out new bidders such as prison for profit corporations to compete with existing consessionaires. Hostile indeed...


This is beyond sad. It's almost sacrilegious to the soul of this amazing place. I've spent years participating in its valuable resources through classes, lodging and learning adventures, and visits to the familiar office in Gardiner, I called home when we visit Yellowstone. I've had the opportunity to have such fabulous instructors who presented an in-depth view of the park and its amazing inhabitants. What a tragic loss for people to become even more attached to the park. I know we personally have donated money to the park because of our attachment with the Yellowstone Institute/Yellowstone Forever. I think we'll be reluctant to contribute money going forward to this Yellowstone Organization that thought it necessary to chop off the educational arm of the park. Sad!!!


Sadly, I would not take that bet.   With the whats going on in the country right now, I'd say you were spot on.   


So now what happens to the Lamar buffalo Ranch?   Are we going to see the Marriott take over?   And what about the education of young people, children who are the future of the national park system?  And why didn't the people who have supported YF, have an opportunity to weigh in on this decision.      I, for one, will no longer be supporting YF.  I will find another way to support YNP.   


I'm sadden to think that my grandchild wont have the opportunity to learn or experienc Yellowstone  through

the programs that were offered by YF. 


So angered and disgusted by this decision. I have been a long time contributer to Yellowstone, I will not give one more dime of my money with this board in place! Education is the most important piece of informing people about our wild spaces and how to protect them! Very disappointed!!!


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